Privacy Policy
This Privacy Policy describes how NOIR (“we”, “us”, or “our”) collects, uses, and protects your personal data when you visit our website or make a purchase.
We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Personal Data We Collect
We may collect and process the following personal data:
Information you provide directly:
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Name
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Email address
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Phone number
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Billing and shipping address
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Order details
Automatically collected data:
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IP address
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Device and browser information
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Website usage data (pages visited, time on site, etc.)
Marketing & tracking data:
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Data collected via cookies, pixels, and similar technologies (e.g. Meta Pixel)
2. How We Use Your Data
We use your personal data to:
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Process and fulfil orders
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Provide customer support
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Send order confirmations and updates
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Improve our website and user experience
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Run advertising and marketing campaigns
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Send marketing communications (only with your consent)
3. Legal Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
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Contractual necessity – to process and deliver your order
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Legitimate interests – to improve our services and prevent fraud
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Consent – for email marketing and certain cookies
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Legal obligation – to comply with applicable laws
4. Sharing Your Data
We do not sell your personal data.
We may share your data with trusted third parties,
including:
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Payment providers (e.g. Stripe, PayPal)
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Shipping and logistics providers
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Website platforms (e.g. Wix)
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Analytics and advertising partners (e.g. Google, Meta)
These providers only process your data as necessary to deliver their services.
5. International Data Transfers
Some of our service providers may process your data outside the UK. Where this occurs, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses).
6. Data Retention
We retain your personal data only as long as necessary to:
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Fulfil orders
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Meet legal and tax obligations
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Resolve disputes
7. Your Rights
Under UK GDPR, you have the right to:
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Access your personal data
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Correct inaccurate data
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Request deletion of your data
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Restrict or object to processing
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Withdraw consent at any time
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Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, contact us at:info@noirundrgrnd.com
8. Cookies & Tracking Technologies
We use cookies and similar technologies to:
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Ensure website functionality
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Analyse performance and traffic
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Deliver personalised advertising
This includes tools such as the Meta Pixel and Google Analytics.
You can manage or disable cookies via your browser settings. Where required, we will request your consent before placing non-essential cookies.
9. Data Security
We take appropriate technical and organisational measures to protect your data. Payment information is processed securely by third-party providers and is not stored by us.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated date.
11. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
NOIR
Email: info@noirundrgrnd.com

